Archive for August 7th, 2018

Methods and Apparatus to Correct Errors in Audience Measurements for Media Accessed Using Over-the-Top Devices

Patent Number: 10045082
Date Issued: August 7, 2018
Patent Title: Methods and apparatus to determine an adjustment factor for media impressions

Citation:
Rao, Kumar, Kamer Toker Yildiz, Jennifer Haskell, Cristina Ion, and Mimi Zhang. Methods and apparatus to correct errors in audience measurements for media accessed using over-the-top devices.  (2018).10045082. U.S. Patent and Trademark Office.

Read more